Hugo Boss

Founded in 1924 in Metzingen, Germany, Hugo Boss has grown from a small clothing workshop into a global name in modern style. The House entered perfumery in 1985 with Boss Number One, and later defined contemporary masculinity with the iconic Boss Bottled in 1998, followed by The Scent, Alive and the youthful HUGO line. Across the sophisticated BOSS collections and the bolder, more playful HUGO scents, each fragrance reflects confidence, ambition and effortless elegance. Notes of apple, spice, woods and soft florals come together in clean, minimalist bottles designed for everyday success and special moments alike.

Hugo Boss is refined, versatile and made for those who dress for the life they want.